Royal Mail 2004 Christmas stamps with illustrations of Father Christmas by Raymond Briggs. Smilers sheets are stamps made available for personalisation by having photographs or logos added on a label attached to the stamps. For each issue available for personalisation Royal Mail also producers a sheet with pre-printed labels.
Each half of this sheet contains 5 x 1st and 5 x 2nd class stamps, with labels depicting Santa preparing for the longest night of the year, Christmas eve. The background to the sheet shows Buckingham Palace, with Santa flying over, preparing to make a delivery.

Also available: stamps, miniature sheet, presentation pack, first day covers, and Christmas greetings cards.